Telus wanted to promote the fact that its newly-built Telus Garden in Vancouver, Canada, is one of the country’s most beautiful and ambitious LEED Platinum buildings, with the highest-ever LEED scorecard submitted to Canada’s Green Building Council.
Oboxmedia leveraged the power of Mashable's brandlab to create a custom BrandSpeak editorial that highlighted 10 breathtaking buildings that are super eco-friendly. The Telus Garden was featured among some of the greatest architecture in the world and the article was promoted with Oboxmedia's content push to guarantee geo-targeted pageviews. To date, the editorial has been shared more than 2,400 times.
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